CN240199 - Place Based Infant Feeding Peer Support Service
Overview
Summary, notice description and lot information
Kent County Council is seeking to implement the Place-Based Infant Feeding Peer Support Service in Kent, focusing on regions such as Dartford, Gravesham, Swanley, Swale, East and West Kent. This procurement, under the classification of health services (CPV code 85100000), is at the tender update stage as of September 2025, following a competitive process. The service will specifically aid prospective and expectant parents and carers through accessible local sessions, aligning with Health and Care Partnership areas.
The service is set to commence on 2nd January 2026, and the contract could potentially extend up until 2029, with an anticipated total value of £2,762,108.44. This tender presents an opportunity for businesses in health services, particularly those with expertise in community health support and innovative service delivery models, to grow their presence by addressing identified local needs. Businesses skilled in workforce training, collaboration with local communities, and supporting diverse demographics, including younger mothers and non-English speakers, would be well-suited for this contract.
The National Childbirth Trust has been awarded the contract, having demonstrated the capability to meet the selection criteria and innovation requirements, but further extensions and elements of the service offer opportunities for other businesses to collaborate or support the service delivery.
The Place-Based Infant Feeding Peer Support Service will support prospective and expectant parents and carers, and parent and carers who reside in Kent with infant feeding through local accessible sessions. The Service will work with local communities to change attitudes towards breastfeeding. The Service will be non-judgemental and understanding towards a family's feeding choices.
The Service is for prospective parents and carers, expectant parents and carers, and parent and carers of infants up to approximately one year of age. This is a universal Service with open access. The Service will work with local communities, especially in areas with lower breastfeeding rates and/or where a specific need is identified for example; younger mothers, geographically isolated communities, faith groups, non-English language groups or mothers of twins and multiples and Gypsy, Roma and Traveller communities.
The Service will align with four Health and Care Partnership areas in three distinct lots:
- Dartford, Gravesham and Swanley AND Swale
- East Kent (Thanet, Dover, Folkestone and Hythe, Canterbury and Ashford)
- West Kent (Maidstone, Tunbridge Wells, Tonbridge and Malling and Sevenoaks (excluding Swanley)
The Place-Based Infant Feeding Peer Support Service will support prospective and expectant parents and carers, and parent and carers who reside in Kent with infant feeding through local accessible sessions. The Service will work with local communities to change attitudes towards breastfeeding. The Service will be non-judgemental and understanding towards a family's feeding choices. The Service is for prospective parents and carers, expectant parents and carers, and parent and carers of infants up to approximately one year of age. This is a universal Service with open access. The Service will work with local communities, especially in areas with lower breastfeeding rates and/or where a specific need is identified for example; younger mothers, geographically isolated communities, faith groups, non-English language groups or mothers of twins and multiples and Gypsy, Roma and Traveller communities. The Service will align with four Health and Care Partnership areas in three distinct lots: * Dartford, Gravesham and Swanley AND Swale * East Kent (Thanet, Dover, Folkestone and Hythe, Canterbury and Ashford) * West Kent (Maidstone, Tunbridge Wells, Tonbridge and Malling and Sevenoaks (excluding Swanley)
The Place-Based Infant Feeding Peer Support Service will support prospective and expectant parents and carers, and parent and carers who reside in Kent with infant feeding through local accessible sessions. The Service will work with local communities to change attitudes towards breastfeeding. The Service will be non-judgemental and understanding towards a family's feeding choices. The Service is for prospective parents and carers, expectant parents and carers, and parent and carers of infants up to approximately one year of age. This is a universal Service with open access. The Service will work with local communities, especially in areas with lower breastfeeding rates and/or where a specific need is identified for example; younger mothers, geographically isolated communities, faith groups, non-English language groups or mothers of twins and multiples and Gypsy, Roma and Traveller communities. The Service will align with four Health and Care Partnership areas in three distinct lots: * Dartford, Gravesham and Swanley AND Swale * East Kent (Thanet, Dover, Folkestone and Hythe, Canterbury and Ashford) * West Kent (Maidstone, Tunbridge Wells, Tonbridge and Malling and Sevenoaks (excluding Swanley)
The Place-Based Infant Feeding Peer Support Service will support prospective and expectant parents and carers, and parent and carers who reside in Kent with infant feeding through local accessible sessions. The Service will work with local communities to change attitudes towards breastfeeding. The Service will be non-judgemental and understanding towards a family's feeding choices. The Service is for prospective parents and carers, expectant parents and carers, and parent and carers of infants up to approximately one year of age. This is a universal Service with open access. The Service will work with local communities, especially in areas with lower breastfeeding rates and/or where a specific need is identified for example; younger mothers, geographically isolated communities, faith groups, non-English language groups or mothers of twins and multiples and Gypsy, Roma and Traveller communities. The Service will align with four Health and Care Partnership areas in three distinct lots: * Dartford, Gravesham and Swanley AND Swale * East Kent (Thanet, Dover, Folkestone and Hythe, Canterbury and Ashford) * West Kent (Maidstone, Tunbridge Wells, Tonbridge and Malling and Sevenoaks (excluding Swanley)
Procurement Classification
Notice type, method, and CPV codes
Contract Values
Financial information and value estimates
Contract duration information not available.
Key Dates
Publication, submission, and award timeline
Notice Status
Current status of tender, lots, awards, and contracts
Contracting Authority
Buyer organisation and contact details
Awarded Supplier
Supplier who was awarded this contract
Documents & Links
External resources and data downloads
The Open Contracting Data Standard (OCDS) is a framework designed to increase transparency and access to public procurement data in the public sector.
Need help with your tender submission?
Our expert team can help you prepare a winning bid. Get professional support from CareSync Experts.
Get in touch with our team at Care Sync Experts today for a consultation.
Email: hello@caresyncexperts.co.uk
Phone: 0333 577 0877
Contact UsBidding for contracts like this
Other tenders in Maidstone
- Horder Healthcare - MTW ISP Sub-contract 2025-2026 in Maidstone
- Kent Community Equipment Services in Maidstone
- Kent & Medway Myalgic Encephalomyelitis and Long Covid Service Market Engagement in Maidstone
- Adult Mental Health Services in Maidstone
- Kent & Medway Myalgic Encephalomyelitis and Long Covid Service Market Engagement in Maidstone
- Acute Services in Maidstone